DAZBOG translates to “God’s gift,” and the idea of generosity pervades everything we do. It’s also an expression of good fortune, a call to enjoy coffee, family, friends, and savor life. We expertly roast specialty coffee because we LOVE coffee. We want to share that positive feeling with every single DAZBOG drinker. When you take your first sip, give a hearty “DAZBOG!” to whoever you’re sipping with!

A cup of DAZBOG’s specialty coffee is a conversation. It begins by taking a deep cleansing breath and saying to yourself “slow down, relax”. Be present. Start with fresh cold water. Touch it with your fingertips. Imagine a Russian winter. Cold, fresh, pure water is the canvas.

Measure two tablespoons of beans for each six ounces of water and grind the beans correctly using a blade grinder. Maintain this ratio of coffee to water regardless of the amount of coffee brewed. For drip brewers grind 12 seconds (medium to fine). For French presses, grind about 9 seconds (medium to course). Take time to smell the ground coffee.

For French presses, pour hot water (190° – 205° degrees F) over the ground beans and set time for four minutes. Pour your coffee and smell again. Take a deeper breath. What do you see in your mind’s eye? Cobblestone streets? Traditions of craftsmanship? Savor the old-world charm and complexity.

Now you are ready for your first taste of the day. . . your DAZBOG moment. Let the coffee dance on your tongue. Roll it around so that coffee is touching every taste bud in your mouth. Taste the richness? Welcome to the DAZBOG way.

Coffee is personal, and what you like to add to your coffee is your choice. However, we roast our coffees to be bold, flavorful, and enchanting without the need for anything else. Our roasting process brings out the natural sweetness of the coffee, which is why so many of our drinkers take their DAZBOG black. You may think you don’t like black coffee, but DAZBOG is different—the Coffee Strong community can tell you that first-hand.

Although all the coffee in the world originated in Ethiopia, its main growing regions have expanded to include Central and South America, Africa and Indonesia. Each main growing area produces a broad but similar profile regionally. DAZBOG COFFEE sources from the finest farms and plantations in all 4 of these regions. All of these main growing regions lie within the Tropic of Cancer and Tropic of Capricorn. This region basically has the right temperature, humidity and rainfall to commercially produce and harvest coffee. It is a no-freeze zone, or an area that is less prone to reach freezing temperatures that will potentially damage a coffee crop.

African coffees have a lot of exotic flavor, are high in acidity and taste winey or fruity. The Indonesian coffees contain a heavy body, with low acidity, and Central and South American coffee has a medium body, with medium to high acidity.

DAZBOG roasts only the finest 100% Arabica coffee. There are two main types of coffees, Robusta and Arabica. Robusta coffees are usually grown at elevations under 3000 feet. They contain a higher caffeine content, are typically larger in size, and considered a commercial coffee. Robusta coffee has a lower density and is sometimes picked with commercial picking equipment. Since coffee ripens at different times on a single tree, this picking method is focused more on obtaining quantity than individual bean quality.

Arabica coffee is grown at elevations above 3000 feet, is handpicked, contains only half the caffeine content of robusta coffees, and is considered to have a higher grade of quality than its counterpart. Arabica coffee is traditionally used to roast gourmet specialty coffee.

The color red represents vitality, life, and strength. The stars have been used as guiding lights for millennia. Beyond the visual nod to DAZBOG’s Old World heritage, the Red Star Society represents an opportunity for our knowledgeable roasters to guide you towards our most vital varieties each month.

We are proud to offer organic certified versions of many popular varieties. Organic coffees are grown without the use of chemical pesticides and fertilizers that are commonly used on large, commercial plantations. The high altitude at which coffee is generally grown only increases the amount of damage that these chemicals cause to the water supply of everyone downhill.

Organic specialty coffee is grown on small, family-owned farms and under diversified shade cover, the natural habitat of hundreds of species of migratory songbirds. These bird populations act as a natural defense against many of the bugs and pests that can ruin a coffee crop. In addition, the premium price that these handpicked coffees demand allows generations of workers a stable monetary return for their labor, despite the ever-changing price of coffee on Wall Street. These benefits are only sustainable through active and rigorous certification.

We invite you to try our full line of organic coffees and taste the difference for yourself.

Our DAZBOG Coffee Cards (physical red plastic & digital gift cards w/ number) are accepted online at DAZBOG.com as well as all our participating retail locations. Currently, Fort Collins and Loveland stores are not participating.

Our DAZBOG App (available for iOS and Android) is accepted online at DAZBOG.com as well as all of our participating retail locations. Currently, Fort Collins and Loveland stores are not participating.